Branding Design for Grizzly Mats

Grizzly Mats needed a logo and branding. We worked extensively with their owner over the following month to create branding and design a logo that would fit their tough mats and dependable character.

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Why You Don’t Want to Just Copy Another Website’s Design

The value of a business website has never been greater. Every business, from retailers and professional services to IT companies, all these organizations have an online presence, which means their competitors do too. With everyone vying to make the best first impression with customers, it’s a daunting task to make the best website possible for your company. Some businesses try to get ahead by just copying the web design of more popular sites and industry competitors who are more established. However, this can do more harm than good. In the end, a successful website isn’t one that’s the best, but rather the one that best markets your individual brand. Don’t copy another website's design when you can make your own website even better. Let’s look at why and how.

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BNI Chapter Flyers

Rystedt Creative recently helped launch a new Business Networking International (BNI) chapter in Westminster, Maryland. BNI leverages the philosophy of “givers gain” to help members generate qualified referral business for one another. To help grow this chapter we contributed some graphic design towards our regular happy hour events.

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To Georgia We Go

Rystedt Creative is now solidly a national firm. We’re serving businesses and nonprofits in Silicon Valley, Chicago, Dallas, Atlanta, and (of course) our beloved Baltimore. We’re both a local company with local roots and a national company with clients throughout the country. And we recently made a big decision.

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4 Ways Updating to WordPress 5’s Gutenberg Will Affect Your Business’ Aging Website

WordPress has changed forever. WordPress' update to version 5 released on December 6, 2018 and brought with it a whole new way to compose blog posts and pages. The WordPress team is calling the new post editor "Gutenberg" (you know, after the guy who invented the printing press and changed media forever).If your business or nonprofit has an aging WordPress website you should know what you're in for and how to prepare before clicking the "update" button to WordPress 5.x. [text_with_frame id="368c1dbfefba91dceb946d322e0e86bc" content="‹¨›p‹˜›‹¨›em‹˜›If you find this article helpful consider giving it a share‹¯›nbsp;‹¨›/em‹˜›?‹¨›/p‹˜›" line_color="rgba(0,0,0,.07)" text_font="body" heading_font="heading" animation="none" animation_speed="2" animation_delay="0" __fw_editor_shortcodes_id="e6852c2dacc162bc8c34ba646905e841" _fw_coder="aggressive"][/text_with_frame] What is Gutenberg? Gutenberg is WordPress' attempt to keep up with the growth of popular DIY site builders like Weebly, Squarespace, and Wix. The classic WordPress editor is showing its age. It isn't drag and drop, it gets cluttered by plugin features, and it requires authors to keep clicking "preview" to see what their post will look like. Gutenberg aims to solve all of this. With WordPress 5 Gutenberg replaced the classic editor completely. WordPress users are now composing blog posts using rearrangeable content "blocks" instead of a single giant block of text, interacting more intuitively with plugins, and previewing their posts as they compose them rather than toggling between the editor and preview. Gutenberg has been a polarizing release for WordPress (just check out the comments below). But regardless of whether you think Gutenberg is an instant success or a slow burn it will affect how your business or nonprofit uses its website. WordPress 5's Gutenberg update will affect your business or nonprofit by... 1. Forcing you to develop a new workflow Have you ever tried to use…

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Using Geometric Shape Designs to Hook Your Audience

Have you noticed how many logos are essentially designed using simple geometric shapes? Right off the top of your head you may think of brands like BMW, Pepsi, Microsoft, Olympics, Target, IKEA, AT&T, Red Cross, Adobe, or Google Drive. Why do they, and how do they, capture your attention?

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The Best Cold Email Campaign I’ve Received

Turns out about a quarter of recipients respond to Gabi's email chain. Nearly a quarter of those schedule a call to learn more. How would you like to those kind of returns on an email campaign? Who wouldn't?

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